Allant
Powering the solutions behind supercharged customer journeys.
Search Engine Marketing
Services
Maximize visibility and drive targeted traffic to your website with search engine marketing (SEM).
If you’re looking to boost the search rankings of your website and get your site noticed by audiences searching for your products or services, SEM can go a long way. SEM puts search engines like Google and Bing to work for you, so you can maximize your presence and drive qualified leads.
Work Examples
Radware
Securing the customer experience.
SenecaGlobal
Solving complex technology challenges.
Vayability
Measurable growth. Boundless results.
WWMH
Knowledge. Strength. Speed.
Our SEM services include:
Paid search/Pay-per-click (PPC)
Gerard will set up and manage Google Ads and Microsoft Ads campaigns. This includes performing keyword research, working with you to set budgets, crafting relevant ad copy, developing landing pages, A/B testing ads, retargeting and optimizing ads based on data.
Search engine optimization (SEO)
We can help your website appear in the organic search results. Higher rankings are vital to a business because this can mean more traffic, leads and sales. SEO performed by Gerard involves a range of strategies and techniques aimed at improving a website's visibility and ranking for relevant keywords or search queries.
Display advertising
Want to reach new audiences? Gerard will create and run PPC display ads on websites, apps and networks, with targeting options including placement, keywords, interests, demographics and more.
Local SEO
If you’re looking to connect with nearby customers searching for offerings, Gerard can help improve your rankings on Google My Business and other local listings through local SEO.
Google Analytics (GA4)
Get full visibility into how your SEM campaign is performing, so you can determine whether your strategy is working or could benefit from any refinements. Gerard will track and measure your campaign’s performance with metrics such as impressions, clicks, conversions, ROI and more.
Technical SEO
It’s critical for your site’s technical foundation to meet search engine guidelines. Gerard can help fix issues like slow site speed, mobile friendliness, duplicate content and much more.
Content marketing
Gerard will create informative, keyword-optimized blog posts, guides and more that will help attract more organic search traffic to your site.
Ready to talk?
Whether you’re looking for fresh creative, smart digital solutions or effective SEO, we’d love to help. Contact us today and let’s start the conversation.
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