M.E.R.I.T.
Always ready.
The Metropolitan Emergency Response and Investigations Team (M.E.R.I.T.) is a county-wide task force in Illinois charged with leading investigations into serious crimes, critical incidents and other law enforcement endeavors. For 7 years, the team needed vital funding to secure two SWAT vehicles and a command center to help protect citizens and officers in emergency situations. Gerard helped M.E.R.I.T. bring its vision to life, activate its brand, tell its story, and plan, host and execute a major fundraiser within the community to successfully secure the funding — in just 4 months.
Services
Brand development, awareness and activation
- Brochure + flyer
- Video (scripting, filming and post-production)
- Presentation
- Website design and development
Event planning and execution
- Planogram and fundraising event agenda/schedule
- Email and print invitation design, and RSVP landing page
- Theming and décor
- Environmental branding (signage, retractable banners, etc.)