Enespro
Electrical PPE, Reinvented
Despite its commitment to high quality, years in business and comprehensive experience, many in the industry didn’t know who Enespro was. The company partnered with Gerard to refresh its brand, imagery, copy and communications to put Enespro in the spotlight as the leader in electrical PPE. Gerard’s “We Hear You” video helped the brand tell its story, generate buzz and build some much-needed awareness.
Services
- Brochure
- Business cards
- Cutsheets
- Photography
- Pocket folder
- Print ad
- Video
- Website
Video
Gerard presented Enespro with six video concepts. Enespro selected “We Hear You,” an approach that featured utility workers speaking in the field about their struggles with other electrical PPE, and how Enespro’s solutions are an industry-changer. Gerard handled every aspect of the video, from scripting to post-production.
The result: A master video that (a) set the bar and established the look and feel of future Enespro videos and (b) was easily editable for smaller videos tailored for Enespro’s social media campaigns.
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